We have worked ten thousands of hours developing your business.
All you need to do now: Launch it.
Our References
VIRTUAL BUT REAL.
Now, anybody can be a Racer.
They only need a Track to race on.
Launching you own racetrack has never been more fun. Especially, when working with professionals. Let’s found a racing team together!
We have worked for years to deliver an ecosystem, that will just work for you. Cars, Controllers, Tracks, all ready for your business. If you want it, you can do it. We are more than happy to getting to know you, build trust and help you get onto the pole position. Virtual but very Real.
Join the VBR Circle. A circle of business, motorsport activities and the will to shape a bright future for all of us.
“Being self-employed has never been this much fun. At VBR, you're not just an entrepreneur – you become part of a crew you can truly let loose with. No dull business talks, just wild ideas that really grow.”
Philipp Diettrich,
Franchise-Partner VBR Playground Amstetten (AT)
IT’S EMOTION.
When people grip the wheel, laugh, scream and come back for more - that’s what you’re creating.
With VBR, you transform empty square meters into a magnet for fans, families and future regulars.
Developed by Real Race Drivers & Engineers.
Built for Real Entrepreneurs.
VBR bridges the gap between virtual and real racing – and turns it into your business. Our doorkey system is your launchpad. It’s got pole at the proof of concept. Victory lane at ROI. We have the numbers out of experience not of guessing.
You run the venue.
We bring the system.
Our simple goal is, to make the thrill of racing accessible to everybody. The simple implication: We want you to have fun and grow with us.
Your Benefits
Compact setup – low space requirements
Low running costs & minimal staff required
Ready in weeks, not months
Personal support from idea to launch
Regional exclusivity & growth potential
Fair license model with low entry barrier
High-end tech: real G-force, low latency
Strong brand & social media exposure
Real Motorsport Activities like visiting 24h of Nordschleife together
Rethink everything.
VBR connects the world.
Every VBR Playground becomes part of an independent ecosystem delivering entertainment opening a new world. Or lets say two worlds: Virtual and Real.
Be the first to launch a VBR Playground in your City.
Any Questions?
-
We have a clear process. First, we get to know each other. Then we help you find the perfect location, support you with every step – as if we were opening it ourselves. You’ll be trained at our HQ in Austria, we’ll build your Playground together, and launch with a detailed go-to-market plan.
-
No, you don’t. We guide you through the entire process – step by step. Experience helps, sure. But more important is your mindset. If you're ready to build something exciting, we’ll handle the rest together.
-
Flexibility is built in. From shopping malls to experience centers, from indoor halls to outdoor pop-ups – we adapt. Our smallest setup fits in 110 m², including the track and registration zone.
-
We do. All of it. We've designed and built tracks in Austria, the US, Panama, Germany, England, Saudi Arabia,... We know what works – for fun, flow and revenue.
-
Depending on location and setup, between 3 to 6 months from first contact to launch day.
-
We’ll go through all numbers once an NDA is in place. But here’s what we can say: Entry-level investment is low compared to most tech-driven entertainment formats – and scalable as you grow.
-
Absolutely. We’re expanding globally and are open to exclusive regional partnerships. Email us at office@vbr-innovations.com with the subject “VBR Partner” and let’s talk.
-
That’s exactly what many of our partners said at the beginning. If you're passionate about tech, experiences and making people smile – you're already closer than you think.
-
Yes. While we’re financially independent, we’re always open to strong strategic partnerships. Write us at office@vbr-innovations.com with the subject “VBR Investment” to learn more.
-
Yes. VBR Playgrounds are modular and scalable. You can begin with one setup and expand with more tracks, cars and services as your business grows.
Entertainment entrepreneurs
Motorsport lovers with business ambitions
Operators of fun parks / leisure spaces
Shopping mall tenants with a need for traffic
People who want to turn fun into income
…You.
VBR Playground is perfect for ...
What you get? Everything!
-
Our custom-designed simulator is built for heavy use, featuring a plug-and-play system and equipped with the highest-quality components from our partner MOZA.
-
Every car is equipped with our VBR Brainbox. Which does all the work while your customers are racing for pole. Available sizes 1:10 or 1:7. Buggy GT or Formula Car. And we focused from the beginning on on low matinenace.
-
Developing this masterpiece since 2019 on a strong fundamental base and not on a ChatGPT bubble wich bugs like Bugs iwas?
-
Yes, it’s true. Our Technology delivers real G-Forces, real Force Feedaback in ultra low latency. So you feel every turn and drift for real!
-
Our custom software streamlines the entire registration process and delivers real-time statistics, so you can focus on growing your business.
-
Transform any location into an electrifying racing venue with our easy-to-set-up, shock-absorbing track system designed for thrilling performance and safety.
-
Professional-grade timing at its finest. With precise lap times and sector splits, we ensure maximum accuracy – and guarantee your customers will return until they beat the record.
-
Your success is our priority. Our dedicated support team ensures your racing attraction runs smoothly while constantly gathering feedback to optimize performance. Think of us as your extended pit crew - working together to maximize visitor engagement and grow your business.
What Customers Say:
I'm not just a fan – I'm part of it now.
•
Unreal Experience. I'll be back with my whole crew.
•
Their knowledge of racing, entertainment, and business is next level.
•
The new Fast & Furious 27 coming soon ...
•
I'm not just a fan – I'm part of it now. • Unreal Experience. I'll be back with my whole crew. • Their knowledge of racing, entertainment, and business is next level. • The new Fast & Furious 27 coming soon ... •
Take Entertainment to a new Dimension!
Get out of the box and into the cockpit.
Quit with “boring” once and for all and deliver an unforgettable experience to your audience with the world’s fastest teleoperated racing system.
Schedule your pole-position call right now – let’s bring the real racing experience to your audience!